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CHARITY BRAND IDENTITY, FUNDRAISING MATERIAL & WEBSITE DESIGN
OVERVIEW
We worked with The Neuro Foundation (a working name of The Neurofibromatosis Association) to build a brand that best represents the values and aspirations of the charity and communicates its mission with real power to sufferers, supporters, researchers and stakeholders alike.
The Neuro Foundation is a UK based charity dedicated to supporting people living with Neurofibromatosis. Founded in 1982, they required a new brand identity as the previous brand no longer fitted in with a media savvy public increasingly forced to make choices about charity spend.
Our work encompassed a strategic review of their existing brand, with
the new brand identity developed for application to exhibition
materials, fund raising collateral, stationery and a fully
content-managed website.
The platform we created will serve as an
enduring base from which to project the brand's essence and build
lasting momentum.
